Tails, whiskers, paws, and hooves – we love them all

eCommerce case study

pluspets logo

Plus Pets is an online pet and garden supplies eCommerce site. Based nearby in Guildford, Surrey, we’ve worked together for some years on their website. As animal lovers ourselves, we’re always very excited when we get to help fill a website with cute pet imagery. Their website sells foods, toys and supplies for horses, small pets, reptiles, cats, and dogs.

Services:
  • Briefing workshops

  • Ecommerce strategy

  • UX and UI Design

  • Front and back-end development

  • Built using Shopify

  • Content migration

  • On-going optimisation and improvements

  • Ecommerce tracking support

  • SEO

Pluspets search functionality shown on a laptop
Decorative image of happy golden retriever
Plus pets product page shown on a mobile device

eCommerce, UX design, website build – but we’re not one-trick ponies!

This website project covered everything from eCommerce strategy, user experience (UX) and user interface (UI) design, to build and beyond. This included existing content migration, and SEO support and optimisations post launch. Our legendary team of web developers and UX designers got working on a solid eCommerce strategy. We identified the right website CMS for our friends at Plus Pets, ensuring it meets their needs, while accounting for scalability.

All our projects start with briefing workshops. This is where we get together with our clients and talk goals, pain points, and their current status. It helps us understand the project, its requirements, budget, and their vision. From here, we can identify the right platform, functionality, and custom services required to deliver the dream website.

Custom services:

  • Postcode shipping rules
  • Love Loyalty program
  • Brands page search and filter

Shopify – a stable, secure, and scalable furrever home for Plus Pets

We’re big fans of Shopify for eCommerce builds (but we will happily work on other platforms where this isn’t the right fit!). With a scalable platform chock full of great built-in features and functionality, as well as the option to build custom features without getting too expensive. Plus Pets are another happy Shopify customer. A few custom services were integral to create their shipping rules, brands pages (plus search and filter options), and their loyalty program.

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